![]() ![]() ![]() “Can we believe you?” One important part of your relationship building turns out to be delivering on your promise. “Here’s your plan, here’s your proposal, but what do we know about you?” says Lix, summing up the overriding sentiment he’s faced when applying. This is particularly important for small manufacturers who haven’t yet broken through to receive their first grant. So, you must not only prove the merits of your product and your company, but also your own credibility and trustworthiness. These groups need perhaps the biggest assurance that you will deliver because they answer to their funders and donors. Local philanthropy organizations, private institutions, and public-private partnerships are also merit-based. ![]() I find that federal grant dollars are often dispersed more or less on their merits-that is, the strength of the proposal companies make in their applications. One of those costs comes in the form of the resources you’ll need to build relationships with all different types of funders. As Lix points out, it can be counterproductive to think of grants purely as “free money.” In fact, there may be costs associated with securing them, however minor in the grand scheme. ![]()
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